Meta has added another privacy sanction to its extensive collection: South Korea’s data protection agency fined the social media giant around $15.7 million for processing sensitive user data and passing it to advertisers without a proper legal basis, Reuters reports. Seoul’s Personal Information Protection Commission (PIPC) found Facebook’s parent collected information from about 980,000 users, on sensitive topics such as politics, sexuality, and religion, without obtaining their permission. It then shared it with some 4,000 advertisers in violation of local data protection rules. Meta obtained the sensitive behavioral data by analyzing pages users had liked and ads they’d clicked on, among other tracking and profiling methods. Read more on Meta exposing North Korean defectors' info to advertisers at the link in the bio 👆 Article by Natasha Lomas Image Credits: Alex Wong / Staff / Getty Images #TechCrunch #technews #Meta #advertising #socialmedia #MarkZuckerberg #Meta